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“The trend is now entirely focused on engagement – both customer and talent.”
-Nilofar Nigar
Nilofar Nigar

Nilofar Nigar

Senior Manager Marketing


Nilofar Nigar is the Senior Manager Marketing for Cambridge Technology and heads up the global marketing and communications. She has over 8 years of experience in branding, marketing, communications, and innovative marketing strategies. She has worked with large corporate houses as well as growing companies helping them frame processes and strategies in corporate and employer branding.

She has been a part of INTUC and IndustriALL Global Union as a trainer and speaker. Her interest lies in branding and marketing strategies, leadership, employer branding, industrial and labor laws, employee engagement, start-ups, content marketing, social media and new media promotions. In addition to her writing and speaking engagements, she has been actively representing India in International Labor Organisation (ILO) workshops and conventions. Nilofar is trained by IndustriALL and ILO in Logical Framework Agreement, Decent Work, Communications, and Project Management.

Nilofar is a MBA graduate from Jamia Millia Islamia University, New Delhi and is currently pursuing her Bachelors in Law. She was awarded as the best presenter in India by Delhi Management Association and is the winner of Research Paper – ‘War for Talent’. She loves to read philosophy, leadership and management bestsellers, tweet, write and travel. Follow her on twitter: @nilofarnigar.

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